Lincoln & Beaver

I've been seeing cryptic ads, feature Lincoln and a beaver, for a drug called Rozerem. I was guessing it was for depression (Lincoln) or obsessive toothpick chewing (beaver)... but no. It's for insomnia.

Well, I guess the beaver is less bizarre than that glow-in-the-dark moth that lands on your head in the Lunesta ads. If that thing ever showed up on my pillow, my eyes would pop wide open - and stay that way all night.

That moth is just plain creepy
And would never make me sleepy.

As for the beaver, I am
Telling it "go build a dam!"

Wait. Lincoln was famous for splitting logs. Beavers are famous for chewing through them. Could this have something to do with the old slang expression for snoring, i.e. "sawing logs"?!

I may be overthinkin'
With this final burst of linkin'.