McDonald's is reporting some good financial numbers, due to their decision to sell Egg McMuffins all day.
'"It's one of the oldest items they've had on their menu, and it's still one of the most popular," said Darren Tristano, who is the president of Technomic, a food industry market research firm. "Selling it all daylong was a no-brainer."'
So if it was such a no-brainer, why did it take so long?
Ever since they first started serving breakfast, people have been asking for it later in the day...
And they've been refusing.
Kind of amusing.