Tuesday, March 18, 2014

Branding Problem

I think I've posted before about the other John Enright who's an author, who published a couple of novels after I published mine, but just listed himself as John Enright, as I had.

When I first published,  I did I check to make sure there were no other novelists going by the name.

Well, now I'm told my novel has picked up some negative Amazon reviews because fans of his read my novel and were disappointed that it wasn't like his other novels.

I'm not that guy.

So, now I have to figure out how to disentangle the authorial branding. Maybe by making a point of using my middle name. On Facebook I use John Joseph Enright, so I'm used to that at least!

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